IIPM Programme :- SUPERIOR COURSE CONTENTS
Technical Specification
Hard Disk – 20 GB removable; RAM – 512 MB
PRICE: Rs.19,990
WARRANTY: 1 year
With a 20GB HDD capacity and a 512 RAM, the Microsoft X360 has a video output capacity of 256-bit - 2D/3D graphics acceleration and a cracking sound output of 16-bit Surround sound. It features 3 PowerPC-based cores running at 3.2 GHz. Plus, it has a 500-MHz graphics chip. With Microsoft backing up in technology terms, the 4.5 kg Xbox 360 has indeed done enough in terms of performance to give its competitors some sleepless nights... Xbox is the first company to advertise so aggressively in the gaming sphere in India and it has paid them off too. As Rahul Dutta, Marketing Manager, Xbox states, “The Xbox provides you the complete family entertainment which makes it an attractive product.” Adding to it Gagandeep Sapra, Chairman & CEO, System 3 Group asserts, “The realism in the games is what makes it a value for money purchase.” With many renowned titles like Halo, Ace Combat, Ninja Gaiden et al, Xbox 360 is no less than a cult!
Marketers’ delight: The product has a strong brand name associated to it and its earlier versions are tried and tested before...
Tester’s note: Pros – Friendly user interface, Mass market appeal, Seamless online connectivity. Cons – High price, needs a killer application to run, demands a high-definition TV monitor.
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Source : IIPM Editorial, 2008
An Initiative of IIPM, Malay Chaudhuri and Arindam chaudhuri (Renowned Management Guru and Economist).
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