The place does matter!!!

IIPM, ADMISSIONS FOR NEW DELHI & GURGAON BRANCHES

While every IT major is now turning to India for expansion, Intel was perhaps one of the first companies to reach the Indian shores in 1989. At that time, Intel only had its sales and marketing operations in India. When asked about the tipping point, John McClure, Director Marekting Intel South Asia divulged to B&E, “Th e tipping point for Intel India was to set up the Intel India Development Centre (IIDC) in Bangalore in 1998.” Craig Barrett has already outlined the importance of India in Intel’s global plans. As a part of his plans to make India the hub of R&D for Intel, Barrett announced massive investment of $1 billion into the Indian market across various verticals. “The $1 billion investment demonstrates Intel’s long-term commitment and builds on the foundation we have created during our 10 years of operations in India. We will grow our local operations, boost venture capital investments and work closely with the government, industry & educators” said Barrett. Well, one could easily unearth that the kind of confidence Barrett has for Intel India would have made the executives here more responsible and nervous at the same time. Though we could not sense the frenzy about the very famous Intel vs. AMD fiasco at the IIDC Bangalore, the executives definitely looked completely committed to the cause of Intel globally.

In an exclusive conversation with B&E, Rahul Bedi, Director Corporate affairs, Intel South Asia and India Business Operations Manager Intel India maps out the contribution & importance of Intel India, “I cannot name the exact products being developed here in IIDC, but these are products that are going to be extremely critical for Intel. IIDC will have a significant impact on the bottom-line of the company.”

When quizzed about the contribution of IIDC to Intel’s global strategy, John McClure, further outlines, “IIDC has been steadily contributing to the global development of Intel’s products. Part of the work involved in getting quad core chips ready for the global market was undertaken here. No other company in India undertakes testing of this level of complexity. IIDC is also involved in the complete line up of Intel’s quad core chips.”

Well, for the uninitiated, the contribution of IIDC is not restricted to Intel’s quad core chip sets. The company’s Bangalore centre has slowly emerged as its global hub for R&D. Similarly, IIDC also played a key role in the launch of the Intel’s new mobile platform Intel Centrino Duo and Intel Centrino Pro processor technology for both consumer and business computing. IIDC also planned and executed key design and validation activities on the Intel® 965 chipset (codenamed Crestline), which forms part of the new Intel Centrino Processor technology platform. Finally, IIDC also provided critical hardware and soft ware applications engineering support to Intel OEMs and ODMs in Asia Pacific and Japan to ensure readiness to launch their platforms along with Intel. The different divisions of IIDC have contributed to Intel’s global growth like its Mobility Group contributed to the Centrino Duo platform, Digital Enterprise Groups’ (DEG) contributed to development of quad core processor and the Corporate Technology Groups’ (CTG) contributed to the world’s first programmable processor to deliver teraflops performance. The Bangalore team is also becoming the primary competency centre for IT related supply chain applications.

For Complete IIPM Article, Click on IIPM Article

Source : IIPM Editorial, 2007

An IIPM and Professor Arindam Chaudhuri (Renowned Management Guru and Economist) Initiative

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